r18novel Chapter 85 Clarification of Global Endorsement Rumors
Chapter 85 Clarification of Global Endorsement Rumors
"Eating melon seeds.jpg"
Li Yitong posted an emoji.
The entertainment industry is always a place where one small thing can have far-reaching consequences. If top celebrities get into trouble, even the less popular ones will try their best to find opportunities.
On the contrary, it was the smaller and medium-sized artists who were excitedly watching the drama unfold.
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At this time, the headquarters of Times Fengjun was very busy. The TF team quickly found the source of the leak, which was Gu Yi who took targeted action.
The reason is extremely absurd:
It's not just that TF fans are unfriendly to him, but more importantly, Gu Yi doesn't seem to be trying to hide anything.
They quickly initiated emergency public relations efforts.
On one hand, remove the trending topics.
On the one hand, they are chasing up funding.
The goal was to raise the negative trending topics surrounding Gu Yi and Chris, divert public attention, and simultaneously launch a counterattack.
"Tell all the fans below that if Gu Yi doesn't fall this time, don't mess with him in the future."
"clear!"
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At this time, Beijing Capital International Airport
Gu Yi and Li Xiang were in the waiting area.
He sat watching people come and go, his face showing great surprise.
If they had known earlier that Zige would target Chris, they wouldn't have spent so much money doing all this.
Even God couldn't stand it anymore.
However, the materials for "Better Days" were leaked, and the matter of Xiaotian was released by Chris's team.
This was something they hadn't anticipated.
"Should you think this through before replying?"
Li Xiang looked at Gu Yi.
"No need. The more the public avoids it, the easier it will be seen as a guilty conscience. Anyway, Xiaotian's affair will be exposed sooner or later."
Gu Yi shook his head and refused.
Gu Yi Studio quickly issued a statement to refute the rumors.
"Gu Yi and Ms. Zhou Dongyu have no romantic relationship. The intimate kissing photos circulating online are from a movie. Thank you to our co-star; please do not spread rumors."
Zhou Dongyu's studio then reposted it.
"The photo is indeed from a movie scene. Zhou Dongyu is currently single and has no romantic relationship. Please do not spread rumors."
The production team of "Better Days," which was originally pretending to be dead in order to gain more traffic from the CP pairing, also reposted and commented on it through their official account.
"Regarding the unauthorized filming, leaking, and reselling of internal footage used to spread rumors, our production team will pursue legal action against those responsible. Please do not believe rumors!!!"
After doing all this,
Just as Gu Yi was considering whether to explain the clothing claim incident, LV's official account preemptively refuted the rumors.
"Recent rumors circulating online that LV and Gu Yi are distancing themselves to avoid risks are completely false. The group is currently in negotiations for cooperation, and concealing official confirmation is a normal procedure. Please do not overinterpret this."
Gu Yi was somewhat surprised to see this.
Why did LV take the initiative to get involved?
The reason LV actively denied the rumors was actually because...
Only those in the fashion industry know that the Celine suit that Gu Yi wore during his live stream last night is now sold out after 2000 sets were sold out as of this morning.
A single item costing 3 yuan.
Sales easily exceeded 6000 million.
If there hadn't been a stock shortage, the sales figures would have been even higher.
This data represents the spending power of top celebrities in the Chinese entertainment industry, and it has completely refreshed the fashion industry's understanding of Gu Yi's commercial value.
Because in the ready-to-wear sector, Chris has only just reached the 3000 million mark during major promotions at his stores in China.
On the contrary, six months later, after Brother Chicken officially announced himself as Prada's global ambassador, a large number of wealthy women bought the same menswear, achieving a record of 5200 million.
Yes.
You read that right.
The rich woman bought men's clothing.
But so what?
They have plenty of money.
Many people directly cut the fabric a second time, and the result was that the clothes looked great in photos; some even saved them as souvenirs.
However, Gu Yi has already broken this record, which is the power of a song that can attract female fans.
Li Xiang smiled and explained the reason.
"LV's initiative to show goodwill this time is because the suit you wore last night sold 6000 million in sales this morning, making them fully realize your commercial value."
"On the other hand, Celine also took the initiative to communicate with senior executives of the LV Group and helped us to mitigate Chris's influence."
Gu Yi was somewhat surprised after hearing this.
"The fans are so generous."
Su Xiaoxiao, who was standing to the side, smiled and chimed in.
"Because I attracted a lot of rich women with my hand gesture dance last night, I now have several member fan groups."
"They were showing off their suits in the group chat. If I hadn't explained things in the group this morning, they probably would have already started issuing refunds."
Gu Yi had also experienced those eras of fans' frenzied spending, so he quickly adapted to this situation.
For example, there was the phenomenon of Bo Jun Yi Xiao's fans sweeping up all the Tmall stores he endorses, and Zhang Ling He's fans storming into MixC Mall.
can't read,
But it's so real!!!
If you say you're embarrassed about something, then you're just being pretentious.
The reason Zhang Linghe is so popular now is largely due to the business opportunities his wealthy female fans have brought him.
"When you hold an offline concert in the future, you must invite these fans. Remember this," Gu Yi instructed.
"receive."
Su Xiaoxiao immediately agreed and wrote it down.
Gu Yi suddenly thought of something else.
"Also, keep an eye on the girl who was scammed last night. Contact her if she needs help."
"rest assured."
Su Xiaoxiao responded.
"I have added her contact information and will continue to follow up on her rights protection progress. I will report any developments immediately."
At that moment, Li Xiang suddenly received two messages.
"Before Celine even received our offer, she offered us 2000 million a year for a global spokesperson contract."
Gu Yi instantly perked up.
2000 million a year!
This person really thinks they're a top star!
After Qianxi and Xiao Zhan became famous, their endorsement fees for top luxury brands like LV, Dior, and Gucci were only around 2500 million yuan per year.
The main reason is that Celine has never eaten anything this good before. They had never hired a spokesperson before, and their total global sales were only 55 billion.
As a result, Gu Yi's live stream generated 50 million yuan in sales in just two hours. Who knows how many hundreds of millions he'll achieve in a year? Anyway, I'll buy his shares first!
"I'll definitely accept this price."
Gu Yi made a decisive statement.
"LV has also offered 2000 million, but the title would be brand ambassador. Would you consider it?"
Li Xiang continued to add.
"Of course, Celine!"
Gu Yi did not hesitate.
Because of her status as a global brand ambassador
This is a very classy thing for Gu Yi.
The only thing I'm unhappy about is that the LV Group made money.
But now that the fans have already spent money, if I don't endorse the product to get some of it back, wouldn't I be at an even greater disadvantage?
"The problem is, if your first endorsement is already this high, how will other brands get the deals they want in the future?"
"It's okay. As long as the work is good, they might all become global brand ambassadors in the future."
"Don't forget you still have KPIs to meet."
"At worst, I'll just release a couple more songs."
"Okay, then I'll talk to Celine."
Li Feng stopped trying to persuade him.
Finalizing the direction of brand cooperation
Gu Yi updated his personal Weibo account with two posts.
The first rule is to deny any romantic rumors.
"Tian Xiwei was cyberbullied and terminated her contract because she spoke up for me. She has nowhere to go. As the person involved, I should bear the responsibility."
"The New Year's Eve cruise was actually a collaboration negotiation and a group activity for the whole team. The return trip to the hotel was also part of the team's itinerary. I hope everyone will stop spreading rumors."
He then attached a group photo of the entire team, including Tian Xiwei and Zhou Ye, taken on the ship that day. (The only photo of Wild Rose in the group)